Last Updated: [Insert Date]

Welcome to SwimSupplyCo (“we”, “us”, or “our”), your trusted source for high-quality swimwear and aquatic gear. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.swimsupplyco.com.

1. Information We Collect

We collect the following types of information to provide and improve our services:

  • Personal Information: Name, email address, shipping address, phone number, and payment details when you make a purchase.
  • Account Information: Username, password, and preferences if you create an account.
  • Transaction Data: Details about purchases you make through our site (note: we do not store full payment details).
  • Technical Data: IP address, browser type, device information, and operating system.
  • Usage Data: Pages visited, time spent on site, and navigation patterns.
  • Marketing Preferences: Your communication preferences and responses to marketing campaigns.

2. How We Use Your Information

We use your information for the following purposes:

  • To process and fulfill your orders for swimwear and aquatic products
  • To provide customer support and respond to inquiries
  • To improve our website, products, and services
  • To send order confirmations, shipping notifications, and account-related messages
  • To personalize your shopping experience and recommend products
  • To detect and prevent fraud and enhance security
  • To comply with legal obligations and enforce our policies

3. Data Sharing and Disclosure

We may share your information in the following limited circumstances:

  • Service Providers: With trusted third parties who assist in operating our website, processing payments (Visa, MasterCard, JCB, PayPal), shipping orders, and providing marketing services.
  • Legal Compliance: When required by law or to respond to legal process, protect our rights, or prevent harm.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, with appropriate privacy protections.
  • Aggregated Data: Non-personally identifiable information may be shared with partners for analysis and marketing purposes.

We do not sell your personal information to third parties.

4. Data Storage and Security

We implement robust security measures to protect your information:

  • Military-grade 256-bit SSL encryption for all transactions
  • Secure servers with restricted access
  • Regular security audits and monitoring
  • PCI-DSS compliance for payment processing
  • Data minimization practices – we only collect what we need

While we implement these measures, no internet transmission is 100% secure. We encourage you to use strong passwords and protect your login information.

5. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of your personal information we hold.
  • Correction: Update or correct inaccurate information.
  • Deletion: Request deletion of your personal data, subject to legal requirements.
  • Opt-Out: Unsubscribe from marketing communications at any time.
  • Restriction: Request limitation of how we use your data.
  • Portability: Request transfer of your data to another service.
  • Objection: Object to certain processing activities.

To exercise these rights, please contact us at [email protected]. We may need to verify your identity before processing requests.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and login information
  • Analyze site traffic and usage patterns
  • Deliver targeted advertising (with your consent where required)
  • Improve site functionality and performance

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect site functionality.

7. International Data Transfers

As we serve customers globally (excluding some Asian and remote regions), your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for these transfers.

8. Children’s Privacy

Our website is not directed to children under 13 (or 16 in some regions). We do not knowingly collect personal information from children. If we become aware of such collection, we will take steps to delete it.

9. Changes to This Policy

We may update this Privacy Policy periodically. The “Last Updated” date at the top indicates when changes were made. We encourage you to review this policy regularly.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

SwimSupplyCo
11501 Maple Way
Louisville, US 40229
Email: [email protected]